Norway, known for its amazing scenery, has been nominated by USAtoday in the film ‘Frozen’ as one of the best uses of scenery. When brainstorming the concept, a team from Disney travelled to the beautiful country to draw inspiration from the culture, nature, and architecture.
The film’s Kingdom of Arendelle is similar to the Akershus Fortress in Oslo. Norway’s wooden stave churches and Bryggen also inspired the animated settings. Rosemaling, a decorative technique that adorns traditional Norwegian clothing and buildings, is integrated throughout.Visit Norway has been promoting its Frozen connection since the movie’s premiere in November, and it says traffic to its website has grown sixfold as a result.
“It’s linking the Disney name with Norway,” says Hege Barnes, director of Visit Norway’s U.S. operations. “The message is ‘Here’s the film; now experience the real Norway.'”
On the Disney side, its Adventures by Disney tour division has a new Norway itinerary with stops in Bergen and fjord country, and time for river rafting and trout fishing. Prices for the eight-day trip start at $5,179.
Check out the full article and other nominees over at USAtoday.com